Archive for Women Consumers
Sell to Women Through the Social Media Grapevine
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Did you know that the average household does 10 to 12 loads of laundry each week? What if you could use this information to Sell to Women more homes to women using the Social Media Grapevine?
Women influence 91% of homebuying decisions, and at the International Builders Show (IBS) Karen Dry, Dina Gundersen, Tammie Smoot and I will show you how to engage them through social media. Find out how social networking sites can help you spread your messages virally through the social media grapevine, build advocacy, create top of mind awareness, listen and engage.
Sell to Women through the Social Media Grapevine is sponsored by Professional Women in Building. Join us on Tuesday, January 19 from 1:30 to 3 p.m. at the Las Vegas Convention Center South 221.
Selling to Women? Consider Social Networking
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Do you have a product or service that you want to sell to women? Did you know that a recent BlogHer poll found that 50-percent of women use social media daily! Women reported spending less time following mass media, including television, newspapers, magazines and radio, but 55-percent of those polled are blogging, 20-percent using Twitter and shhhhh- here’s one statistic you might not want to tell your competitors – 75-percent of women are participating in social networks.
Social networks are for kids you say? Not so, Baby Boomers are the fastest growing demographic on social networking sites such as Facebook and Read More→
