Archive for Events
Facebook for Business: Build Fans and Grow Customers
Posted by: | Comments
Hello and Happy New Year!
I’m happy to announce that I’ll be starting the year off by giving a seminar, “Facebook for Business: Build Fans and Grow Customers” at the Cartersville-Bartow County Chamber of Commerce. The seminar will be held this coming Friday, January 13 at 11:30 am in the Anheuser-Busch Community Room.
Facebook is such a vital tool for personal and professional life- I don’t know where we’d be without it. Did you know that Facebook has nearly 800 million active users? More than half of them log on daily. Think of the fantastic potential for networking and marketing!
Whether Facebook is still foreign to you or you’re just looking for some fresh ideas for your profile, there’s something for you at the seminar this Friday. Come join me in navigating Facebook’s newest changes and hear tips for branding yourself and your company.
The event is free to all members of the chamber, and lunch can be pre-ordered for only $8. The cost to attend $35 for non-members.
If you would like to attend, there is still space! You may register online by January 12.
Register for Social Media Lab in February
Posted by: | Comments
Do you want to learn how social media can help your business reach existing customers and build relationships with new ones? If so, bring your laptop and join us for a fun and exciting Social Media Lab at GNTC (Georgia Northwestern Technical College) in Rome, Georgia. This hand-on lab will help you start using social media immediately.
Social Media Lab is a five-week program offering the “how to” basics for promoting your business through social networking and blogging. Each week we will cover building a different site in a 3-hour lab. Find out from Carol Flammer of mRELEVANCE how to build your business as you build Friends, Fans, and Followers.
Labs will be held on the Floyd Campus on Monday mornings from 9 a.m. until noon (registration starts at 8:30). The upcoming lab takes place Feb. 7, 14, 21, 28 and March 7. Classes can be taken separately, but for the best overview and value, register for all five weeks together! Register for individual weeks for $79 each or for all five for $289. Register for the complete program and bring a friend, and get $10 off the second registration. Register five or more people together and receive a 5% discount on all registrations! Register at GNTC.
NAHB and Masco Sponsor a Fun IBS TweetUp
Posted by: | Comments
I was thrilled to be asked to be the special guest at the International Builders Show’s TweetUp sponsored by Masco and NAHB. The TweetUp was the perfect opportunity to put IRL faces will all of those @ Twitter handles that I have been conversing with in cyberspace.
It was especially fun to have the opportunity to talk about Twitter because my program on Friday at 10 a.m. with Tammie Smoot, Kelly Fink and Linda Hebert is Friend, Fan, Follow or Fail: Discover the Basics of Social Networking and I’m covering, you guessed it, Twitter.
It was also fun to give some stats from the recently released @Sysomos in-depth report of Twitter’s Growth from 2009 to 2010. Just released in December 2010, these are very current stats.
- Users with 100+ friends have increased by three-fold to 21% since 2009.
- 22.5% of users accounted for about 90% of all activity.
- 80% users have made fewer than 500 tweets. Read More→
50+ University is Coming to Atlanta
Posted by: | Comments
It is truly never too late to go back to school. 50+ University Day will be held on Thursday, Oct. 14 at the Cobb Galleria Center. Presented by the Atlanta 50+ Council, this is a great way to sharpen your skills.
As one of the University’s tenured professors (wink wink), I’ll be presenting a 3 hour seminar (GREC credits pending) on “How to Use Social Media as a Marketing Tool.” If you want to learn how social media can help your business reach existing customers AND build relationships with new ones, this is the class for you.
Social Media as a Marketing Tool will cover the “how to” basics for promoting your business through social networking and blogging. Learn how to create an effective integrated strategy for your business and save time online. Bring your laptop and come prepared to set up sites and get answers to all of your questions.
This will be the first time that this conference is offered in Atlanta and will Read More→
Friend, Fan, Follow or Fail: Discover the Basics of Social Networking
Posted by: | Comments
Are you failing social networking? Is it so overwhelming that you don’t know where to start? Did you launch your online profiles, but never really complete them or learn to use them? This year at IBS, Kelly Fink, Linda Herbert and I will present “Friend, Fan, Follow or Fail: Discover the Basics of Social Networking.” Moderated by Tammie Smoot, this program is presented by Professional Women in Building and it promises to save your failing grade and turn you into an “A” student.
With consumers, Realtors and other influencers flocking to social networks, targeting them as friends, fans and followers will ensure that you don’t fail in promoting your homes, communities, products and brand. From account setup on LinkedIn, Twitter and Facebook, as well as the fine points of using each site, we will show you how to ‘netweave’ it all together, save time and get a passing grade!
Come prepared to take notes!
Learning Outcomes:
* Learn the top 10 Do’s and Don’ts for using LinkedIn, Twitter and Facebook Read More→
Sisterhood of the Traveling Laptop: What Women Want Online and Onsite
Posted by: | Comments
In this month’s issue of Builder magazine, Editor in Chief Denise Dersin talks about the new face of housing. A recent report by real estate advisory firm RCLCO reveals that the role of women not only is changing, but has changed. In 1978, 60-percent of all college graduates were men. Today, 60-percent of all college graduates are women and they are also now the majority in the workforce. RCLCO predicts that by 2015, WINKS (Gen Y women with incomes over $50,000 a year and no kids) will dominate the urban landscape. So, what is SHE looking for? She prefers urban or urbanlite areas for both home and work. She wants to live in a walkable area with convenience to transit and she is willing to pay a premium to get what she wants. Dersin closes her article by saying “the most critical imperative (and perhaps the most difficult)? Figure out what women want. . . ”
Women influence 91% of home sales – so are you doing everything you can to attract them in your online marketing and onsite presentation?
This year at IBS, I’ll be presenting “The Sisterhood of the Traveling Laptop: What Women Want Online and Onsite” with Meredith Oliver and Kerry Mulcrone. Our session will show you how to Read More→
Looking Forward To Seeing Everyone at 21 Century Building Show
Posted by: | Comments
The North Carolina Professional Women in Building will be hosting a hospitality suite on Thursday, September 16 during the 21 Century Building Show and Expo. It is a great time to come out and find out more about PWB membership, and get some tasty snacks.
Additionally, PWB is presenting two seminars geared toward women during the show. Come join us, it should be a lot of fun. First Mitch Levinson and I will present Social Media for Home Builders at 10 a.m., then Tammie Smoot and I will present Sell To Women Through the Social Media Grapevine at 2 p.m.
Let us know what you’d like to learn during Social Media for Home Builders! Mitch and I are happy to cater the class to your requests and suggestions!
Don’t forget to register for the show at www.21BuildingExpo.com.
Social Media Sites – Which Ones Do You Use?
Posted by: | Comments
Professional Women in Building held a NAHB webinar today on using social media to reach one of the hottest buying demographics in America – Women.
We did an online poll of the participants. The question posed was, “What types of social media are you using for your business?” The poll results are pictured, but I’ll post the results as well:
Blogs – 22%
LinkedIn – 51%
Facebook – 73%
Twitter – 19%
YouTube – 24%
Other – 14%
Ok, so in terms of what I do on a daily basis, this is HUGE! With only 22% of the companies on the call using a corporate blog, that means that 78% need one! Having the blog work as the engine of your social media program integrates your program. It makes the program less work. Companies can reduce the amount of time needed in social media management by 50% while increasing their website traffic by 25 – 50%. Integrating this piece is key!
This seminar is part of a 5 part NAHB webinar series called Building Conversations, so make sure to check it out!
The Intersection of Social and Search
Posted by: | Comments
Have you been to the intersection of Social and Search? It is a popular place to be on the Internet! Even Google is working to make search more social. Look at their latest introductions including Google Wave, Sidewiki and Buzz. Finding the intersection of Social and Search is part art and part science.
- What can you do to optimize your social sites to show up higher in both the search results and the social search widget?
- How do you know where you should be?
- How do you optimize your status?
- How do you know what you are doing is working?
Well here is great news! Next Thursday, March 25 at REtechSouth‘s New Homes Camp my business partner, Mitch Levinson of mRELEVANCE will help you learn how social media sites can help you control what consumers find when they search for your company and communities.
And, best of all tickets are still available. You can use my discount code ‘Carol Flammer‘ to receive 10-percent off of the ticket price. Oh yeah, I’m presenting as part of new homes camp too. If you want to learn more about how your blog can be the engine of your social media marketing program, don’t miss my session!
GNTC Spring Social Media Lab
Posted by: | Comments
Do you want to learn how social media can help your business reach existing customers and build relationships with new ones? If so, bring your laptop and join us for a fun and exciting Social Media Lab at GNTC (Georgia Northwestern Technical College) in Rome, Georgia. This hand-on lab will help you start using social media immediately.
Social Media Lab is a six-week program offering the “how to” basics for promoting your business through social networking and blogging. Each week we will cover building a different site in a 3-hour lab. Find out from the experts how to build your business as you build Friends, Fans, and Followers.
Labs will be held on the Floyd Campus on Monday mornings from 9 a.m. until noon. The spring Lab will be held April 12 – May 17. Classes can be taken separately, but for the best overview and value, register for all six weeks together! Register for individual weeks for $79 each ($158 for 2-week blogging session), or for all six for $349. Register for the complete program and bring a friend, and get $10 off the second registration. Register five or more people together and receive a 5% discount on all registrations! Register at GNTC.
Lab Overview – April 12
What is it? What’s in it for you? How can engaging in social media help your business? Do you know the difference between LinkedIn, Twitter, and Facebook? And just what in the world is Blogging? In this introductory class you will learn the basics and the purpose of each of these, and how integrating them will give you the greatest ban for your buck. This first week sets the stage for the remaining sessions. Read More→
