Vegas Baby, Vegas!
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Next week I’m attending the 2013 International Builders Show in Vegas! IBS is always a blast because I get to network and catch-up with my friends from around the country. Additionally, I am running for Vice Chair of Professional Women in Building. This is an amazing group of women that represent all facets of the industry. It will be a pleasure to work on a national level to represent them!
Finally, I am presenting for the fifth year at the International Builders Show. The first time I presented was in 2009 when I presented “How to Be a Social Media Butterfly.” It is kind of crazy to reflect back, but that was the first social media presentation at IBS. Now five shows later, I’m presenting, “Beyond Facebook: Pinterest, Google+ and More” with two fellow MIRMs. This seminar is geared toward those who have Facebook, Twitter and blogging down and are looking for the newest social media tools. We will discuss the importance of and how to develop content that drives sales; mobile websites; QR codes and the fastest growing social media sites in the industry: Google+, Pinterest, FourSquare, Instagram and Houzz.
My co-presenters are Kelly Fink of The Providence Group and Paula Huggett of The Bokka Group. We’ve each spent lots of time preparing for the seminar, and Read More→
Bring on the Bling
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This year at the OBIE awards was an award-winning year for the mRELEVANCE team. We brought home some bling and we are very proud of it! I was quite surprised and honored to be presented with the Council Chair of the Year award from the Greater Atlanta Home Builders Association. Additionally, our team was honored with three OBIE awards for work we did for Rialto Capital. We were honored with a Gold OBIE for Best Associate website for www.GaHomeForeclosures.com, a Gold for a banner ad that ran on AJC Homefinder and a Silver OBIE for our social media campaign. I’d like to give a BIG shout out to Marketing RELEVANCE team members Ben Heisler, Trevor Niemi and Ricky White for their hard work on this account.
It is always nice to be honored for successful client work by our industry peers! And we in turn have honored all of our award-winning industry friends by running all of the winners on Atlanta’s favorite real estate news site, www.AtlantaRealEstateForum.com. Just visit www.atlantarealestateforum.com/obies/ to see all the winners.
We look forward to creating even more award-winning campaigns for our clients in 2013.
Gorilla Marketing and Ivan
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Many of you may not know that I had the pleasure of serving as the Public Relations Director for Zoo Atlanta from 1994 – 1998. It was by far one of the most fun jobs I have ever had. Not only did I have the pleasure of working with an incredibly talented team of people, but I had the opportunity to get to know some amazing animals. One of those animals became near and dear to me while I was there. Sadly, Ivan the gorilla recently passed away at age 50. He captured the hearts of animal lovers and activists from coast to coast as he moved from a concrete enclosure at the B&I Shopping Mall in Tacoma, Washington to the lush outdoor Ford African Rainforest at Zoo Atlanta. It was one of the most incredible highlights of my career. The day Ivan arrived we had 22 news crews on the ground. It was a mix of media from Seattle and Tacoma, Atlanta and national reporters. His arrival was covered by print, TV and radio, and visitors flocked to see him.
From his first steps into the rainforest, to his introduction to potential mate Molly, Ivan’s wonder and surprise captured the hearts of zoo staff and visitors alike. He taught us how to look at the world with wonder, and that it is good to have a safe place. The research staff and zoo staff that cared for Ivan was incredible. I’m not sure where they are today, but their level of care Read More→
FREE Webinar: He Said. She Said. Psst Girls Rule
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Next Thursday, May 24 at 1 p.m. EST. Mitch Levinson and I will present a FREE, 30 minute webinar on online marketing called He Said. She Said. This webinar is presented by our friends at Lasso Data Systems and it is sure to give your company a boost when it comes to online marketing.
Mitch will present from a Search Engine Optimization perspective, because after all, he thinks like a search engine. And because Girls Rule, and we all like to talk, I will be presenting from the content and conversation side. After all, when you Google your name, do you like what you see?
Participants will build a foundation for their social media marketing campaign, learn how to personalize the home buying experience, generate online buzz that will attract prospects to your sales office and gain a better understanding of which social media you should be using. Plus, we will be Read More→
Facebook for Business: Build Fans and Grow Customers
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Hello and Happy New Year!
I’m happy to announce that I’ll be starting the year off by giving a seminar, “Facebook for Business: Build Fans and Grow Customers” at the Cartersville-Bartow County Chamber of Commerce. The seminar will be held this coming Friday, January 13 at 11:30 am in the Anheuser-Busch Community Room.
Facebook is such a vital tool for personal and professional life- I don’t know where we’d be without it. Did you know that Facebook has nearly 800 million active users? More than half of them log on daily. Think of the fantastic potential for networking and marketing!
Whether Facebook is still foreign to you or you’re just looking for some fresh ideas for your profile, there’s something for you at the seminar this Friday. Come join me in navigating Facebook’s newest changes and hear tips for branding yourself and your company.
The event is free to all members of the chamber, and lunch can be pre-ordered for only $8. The cost to attend $35 for non-members.
If you would like to attend, there is still space! You may register online by January 12.
The Year of Money
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Maybe it is because I just celebrated a birthday this month, but I found this information on Chinese numerology and Feng Shui for 2011 very interesting.
This year we are going to
experience four unusual dates: 1/1/11, 1/11/11, 11/1/11, 11/11/11, and that’s not all; Take the last two digits of the year you were born and the age you will be this year and the result will add up to 111 for
everyone! This is the year of MONEY. (So, like Tom Cruise, show me the money!)
Also, this year, October will have 5 Sundays, 5 Mondays & 5 Saturdays.
This happens only once every 823 years. These particular years are
known as Moneybag years. The proverb goes that if you send this to
eight good friends, money will appear in the next four days, as is
explained in the Chinese feng shui. Those who don’t continue the
chain, won’t receive. It’s a mystery, but it’s worth a try. Good luck
to you. This only happens once in 800 years
